London College of Fashion – Lecture

Johanna Medina, Senior Designer from our London Studio, was recently invited by Dr. Mirsini Trigoni from the London College of Fashion, University of the Arts, to deliver a one hour lecture to the students of the MA Fashion Retail Management.

The lecture was about the principles of lighting design, issues lighting designers take into consideration while designing a commercial/retail space, and an explanation to the students on the design process from concept to completion with some examples of our work. Techniques on how lighting can enhance and create an atmosphere within a space, creating a strong and positive experience for the customer but at the same time present the products correctly were discussed. For the case study, Johanna presented some examples of fashion stores that dpa had designed and explained the logic behind the specific lighting solutions.

Ready, Steady, Light 2017

dpa Designers Adam Busby, Declan Sullivan, Ashley Rogers and Veronica Lykou were delighted to participate in Ready, Steady, Light 2017, organised by The Society of Light and Lighting, in partnership with Rose Bruford College. As part of the challenge 14 teams were asked to design and set up a temporary exterior installation, using a limited range of equipment in only 180 minutes.

The dpa team were given six luminaires to light an allocated area which consisted of thick foliage and several trees. Their aim was to add depth, texture and drama to the natural, outdoor space. They added depth and perspective by uplighting trees in both the background and foreground. By lighting the trees and foliage they also highlighted their natural textures as well as casting interesting shadows. A blossom tree, lit with a single coloured LED luminaire, created a focal point and a playful element. Finally, with a large tree in the foreground put into silhouette with a luminaire placed behind the tree they added a sense of drama to the scheme. All light sources were concealed as much as possible to ensure the viewer would only see the lit effect, rather than being distracted by glare light points.

Congratulations to Rachael on winning “40 under 40 voices” event!

Many congratulations to Rachael Nicholls on winning the ’40under40 – Voices’ competition held on 23rd November 2016 at LuxLive 2016, and also to Shayne Grist who took part in the event.

Both Rachael and Shayne were asked to pitch a two-minute idea on the subject, “How can lighting save the world?”.

Rachael’s idea was to form a platform or organisation of lighting design professionals with the intention of making lighting design affordable and accessible for projects that benefit people.

In total six lighting designers took part, and after some tough questions from the judges, Rachael’s idea was selected as the winner!